5 / Fibres
In 2019 we introduced our first sustainable swim collection, made from recycled-techno fabric, ECONYL® regenerated Nylon. This collection marked a turning point in our journey with sustainable fibres in our ethical journey.

The preferred fibres that we utilise in our yearly collections include natural linen, zero waste knits and organic cotton and wherever possible, we choose the option that will reduce our eco-footprint.

We are continuing to work alongside our factories to improve both of our internal practices and processes.
6 / Manufacturing
Since the beginning, we have been dedicated to small-scale production to inhibit waste from overproduction, the use of harmful chemicals, and unethical labour practices.

This means we produce only four collections each year, made to be transseasonal, with a limited run of products in each.

Our goal is to reduce our environmental impact and ensure that the manufacturing team is treated fairly and not overworked to meet deadlines.
7 / Boutiques, Warehouse & Head Office
At ROWIE, we aim to “walk the talk” when it comes to sustainability.
While we are always looking for new ways to re-use, reduce, and recycle, we're continuing to grow and learn in order to improve and minimise our environmental footprint.
We currently implement the following sustainable practices which will be expanded on as we progress:

1. Bring lunch to work with produce from our gardens, and share when we have excess.
2. If we do buy lunch, we choose to support the local, sustainable businesses in Byron Bay.
3. We use reusable Keep Cups for coffee and tea indulgences at our local coffee shop.